Feeling at Risk Is Not Enough: What Really Drives Flood Preparedness in a Fast-Growing African City
A study of 249 flood-prone households in Butembo, DR Congo, finds that direct experience, media exposure and access to resources ...
Tag: Theory of Planned Behavior
Moral Duty and Inner Drive Double the Power of Energy-Saving Predictions at Work
Researchers found that adding moral norm and intrinsic motivation to the Theory of Planned Behavior nearly doubled the model's ability ...
Confidence, Not Knowledge, Drives Cancer Patients’ Willingness to Plan End-of-Life Care
A South Korean study of 200 cancer patients found that perceived behavioral control, not knowledge or fatigue, was the strongest ...
What Really Makes Farmers Adapt to Climate Change? Two Classic Theories Go Head to Head
A University of Florida study comparing the theory of planned behavior and protection motivation theory finds that attitudes, norms, and ...
Why Responsibility, Not Participation, Drives Green Behavior in Centralized Cities
A survey-based study in Tehran finds that civic and social responsibility, not citizen participation, drives pro-environmental behavior under centralized urban ...
Trust, Ease and Social Pressure Drive Demand for Paid Online Courses in Bangladesh
A study of 200 Bangladeshi consumers using an integrated TAM-TPB-trust model finds that perceived usefulness, ease of use and social ...
Psychological Capital and Intentions: Refugee Entrepreneurship Insights
Entrepreneurial intentions among refugees have garnered significant attention in recent years. The unique circumstances surrounding refugees often create a paradox: ...
Saudi Archaeology and Predicting Pro-Environmental Intentions
In a groundbreaking exploration of heritage preservation within the Kingdom of Saudi Arabia, recent research has expanded upon the well-established ...
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Mothers who receive childcare support from maternal grandparents show more parental warmth, finds NTU Singapore study
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University of Seville Breaks 120-Year-Old Mystery, Revises a Key Einstein Concept
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Bee body mass, pathogens and local climate influence heat tolerance
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Researchers record first-ever images and data of a shark experiencing a boat strike
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Groundbreaking Clinical Trial Reveals Lubiprostone Enhances Kidney Function
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