In recent years, the concepts of green entrepreneurship and sustainability have been at the forefront of academic inquiry. Scholars and practitioners alike recognize the importance of integrating environmental stewardship into business practices. This dynamic field is not merely about creating eco-friendly products; rather, it embodies a holistic approach that encompasses social responsibility, ethical governance, and innovative problem-solving. The growing body of research in this area highlights the urgent need for sustainable solutions in response to climatic challenges and societal shifts.
A recent bibliometric study conducted by researchers A. Mohanan and G. Rangaswamy has surfaced, painting a comprehensive picture of the research landscape surrounding green entrepreneurship. Their findings, presented in the journal “Discover Sustainability,” delve into various dimensions of this burgeoning field and provide insights that are both timely and critical for further investigation. Essentially, the study acts as a magnifying glass, enabling us to examine the evolving paradigms of entrepreneurship that prioritize sustainability.
What makes this analysis particularly significant is the methodology employed. Bibliometric studies utilize quantitative analyses to track research trends, prominent authors, and influential articles, thereby offering a data-driven perspective on the academic discourse. Mohanan and Rangaswamy’s work stands out as it meticulously charts the development of green entrepreneurship research over the past few decades, revealing patterns that might otherwise go unnoticed.
One of the key findings from the study indicates a marked increase in publications related to green entrepreneurship over the last decade. This growth reflects a wider recognition of the importance of sustainability in the business domain, driven by both regulatory pressures and shifting consumer expectations. As more scholars contribute to the discourse, a diverse array of perspectives emerges, enriching the dialogue on how to effectively fuse entrepreneurial ambition with ecological responsibility.
In examining the geographical distribution of research, the study uncovers a concentration of activity in regions often perceived as environmental leaders. Countries with robust policies on sustainability and significant academic infrastructure tend to produce more literature in this domain. This trend suggests that regional policy landscapes and institutional support play pivotal roles in fostering green entrepreneurial research, compelling other nations to take note and potentially follow suit to capitalize on emerging opportunities.
The study also highlights key themes and topics that dominate the literature. For instance, the intersection of technology and sustainability emerges as a popular subject of inquiry. As advancements in clean technology proliferate, researchers are keen to explore how these innovations can be harnessed to drive sustainable business practices. This focus on technology underscores a foundational belief: that solutions to environmental challenges must leverage modern innovations to achieve scalability and impact.
Moreover, the role of social enterprises cannot be overlooked. The study indicates a growing number of publications focusing on organizations that blend profit motives with mission-driven initiatives. Social enterprises often tackle pressing societal challenges, and their synergies with green entrepreneurship create fruitful avenues for further research. Understanding the intricacies of how these organizations operate can provide valuable insights into achieving broader sustainability goals.
Another important dimension of the research landscape is the impact of education and training in fostering green entrepreneurship. The study points to an increasing emphasis on educational programs that equip future entrepreneurs with the skills and knowledge necessary to integrate sustainability into their ventures. This trend marks a significant shift from traditional business education, emphasizing the need for curricula that embrace interdisciplinary approaches, critical thinking, and innovative problem-solving.
While the findings reveal a vibrant research ecosystem, they also uncover notable gaps that warrant further exploration. For instance, the dynamics of consumer behavior in relation to green products is an area ripe for investigation. Understanding what drives consumers to choose sustainable options over conventional ones can offer significant insights for entrepreneurs aiming to craft effective marketing strategies and product designs.
Additionally, policymaking emerges as a critical factor in driving green entrepreneurship. The study indicates that effective governmental interventions, such as tax incentives and grants, are essential for fostering a conducive environment for sustainable business practices. However, the relationship between policy frameworks and entrepreneurial outcomes is complex and may vary considerably across different contexts. This complexity points to the need for nuanced investigations that can inform policymakers about the best strategies to support emerging green entrepreneurs.
The bibliometric analysis also sheds light on the collaborative networks that are forming within the green entrepreneurship space. Interdisciplinary collaborations between environmental scientists, business scholars, and policymakers appear to be on the rise. These partnerships not only bridge knowledge gaps but also foster innovation by combining diverse perspectives. Such collaborations are essential for tackling multifaceted challenges that defy traditional disciplinary boundaries.
Conclusively, the bibliometric study by Mohanan and Rangaswamy is more than a mere cataloging of academic publications; it is an essential contribution to the discourse surrounding green entrepreneurship and sustainability. Their findings encourage ongoing research efforts in an area that demands urgent attention amid the global climate crisis. As we continue to witness the burgeoning role of sustainable practices in entrepreneurship, this research serves as a beacon guiding scholars, policymakers, and practitioners toward a more resilient and environmentally sound future.
The significance of this study cannot be overstated, as it encapsulates a transformative moment in academic research. The growth in interest surrounding green entrepreneurship signals a readiness within scholarly communities to embrace sustainability as not just an obligation but as a driver of innovation and economic opportunity. It is a clarion call for further engagement in this crucial area, inviting researchers to delve deeper into the mechanisms, challenges, and potential solutions that will define the next era of entrepreneurship.
In defining the future trajectory of this research landscape, it becomes imperative to address both the challenges and the opportunities that lie ahead. The insights gleaned from Mohanan and Rangaswamy’s study equip us to make informed decisions and foster a collaborative effort toward achieving sustainable development goals through entrepreneurship.
Ultimately, as we reflect on the findings illuminated in this study, it becomes abundantly clear that the intersection of entrepreneurship and sustainability is not merely a trend; it is an essential evolution in how we think about business in the 21st century. This movement is poised to reshape not only the academic landscape but also the very foundations of how we engage with the planet and each other in pursuit of a sustainable future.
Subject of Research: Green Entrepreneurship and Sustainability
Article Title: Mapping the research landscape: a bibliometric study on green entrepreneurship and sustainability
Article References:
Mohanan, A., Rangaswamy, G. Mapping the research landscape: a bibliometric study on green entrepreneurship and sustainability.
Discov Sustain 6, 1172 (2025). https://doi.org/10.1007/s43621-025-02044-5
Image Credits: AI Generated
DOI: 10.1007/s43621-025-02044-5
Keywords: Green Entrepreneurship, Sustainability, Bibliometric Study, Environmental Stewardship, Social Responsibility, Clean Technology, Consumer Behavior, Interdisciplinary Collaboration, Policy Frameworks.
