Automated lead generation linked to weaker revenue growth in exploratory firm-level study
An exploratory quantile-regression study of 50 synthetic firms finds that automated lead generation is negatively associated with revenue growth, strongest ...
Tag: firm-level analysis of AI in marketing
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Mothers who receive childcare support from maternal grandparents show more parental warmth, finds NTU Singapore study
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University of Seville Breaks 120-Year-Old Mystery, Revises a Key Einstein Concept
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Bee body mass, pathogens and local climate influence heat tolerance
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Researchers record first-ever images and data of a shark experiencing a boat strike
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Groundbreaking Clinical Trial Reveals Lubiprostone Enhances Kidney Function
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