Transforming Choices: The Power of Emotive Marketing in Promoting Sustainable Consumption
The interplay between emotions and consumer behavior has been a recurring theme in marketing research. Recent studies have placed particular ...
Tag: emotional messaging in marketing
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Mothers who receive childcare support from maternal grandparents show more parental warmth, finds NTU Singapore study
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University of Seville Breaks 120-Year-Old Mystery, Revises a Key Einstein Concept
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Bee body mass, pathogens and local climate influence heat tolerance
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Researchers record first-ever images and data of a shark experiencing a boat strike
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Warm seawater speeding up melting of ‘Doomsday Glacier,’ scientists warn
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