In an era increasingly defined by climate change and environmental degradation, businesses across the globe are recognizing the need to pivot towards sustainability. The upcoming article by Ndoka and Leskaj, published in Discover Sustainability, delves deeply into the corporate strategies that are shaping the green economy, offering a comprehensive systematic and bibliometric review. This article is particularly significant as it juxtaposes strategies employed in both developed and developing countries, providing critical insights into how different contexts influence corporate environmental responsibility.
As the conversation surrounding sustainability grows louder, it becomes essential to understand what corporate strategies are deemed effective in fostering a green economy. The authors meticulously analyzed a wealth of literature pertaining to this topic, drawing on various studies that investigate the efficacy of diverse approaches taken by corporations to embrace sustainability. Their systematic review not only highlights notable trends in the field but also pinpoints gaps in existing research, making this an indispensable read for scholars and practitioners alike.
Central to the discourse on corporate strategies for a green economy is the notion of Environmental, Social, and Governance (ESG) criteria. These criteria serve as a framework through which companies can measure their impact on the world, covering aspects such as carbon footprint reduction, resource conservation, and social equity. Ndoka and Leskaj’s comprehensive assessment illuminates how firms, both large and small, integrate these criteria into their operational models. Their findings reveal a correlation between proactive environmental strategies and improved corporate performance, suggesting that sustainability is not merely a moral obligation but increasingly a business imperative.
Moreover, the article emphasizes a notable disparity between developed and developing nations in their approach to corporate sustainability. While companies in wealthier countries may have more resources to invest in green technologies and practices, firms in developing regions often face unique challenges, such as limited access to capital and varying regulatory environments. The authors highlight several case studies that illustrate innovative solutions implemented by businesses in these regions, shedding light on how local contexts shape sustainable practices.
Another critical aspect of the review addresses the role of policy frameworks in influencing corporate strategies for sustainability. The authors argue that government regulations and incentives play a crucial role in promoting green initiatives. For instance, incentives for renewable energy adoption can encourage businesses to invest in sustainable practices. Conversely, lacking robust policy frameworks can deter companies from pursuing green strategies, particularly in developing countries where bureaucratic hurdles can be overwhelming. Ndoka and Leskaj’s insights underscore the importance of collaboration between governments and private sectors to foster an environment conducive to sustainable business practices.
The emerging narrative indicates that consumer behavior is also shifting, as environmentally conscious consumers are increasingly favoring companies that demonstrate genuine commitment to sustainability. Findings from the review illustrate that effective communication of a company’s sustainable practices can significantly enhance its brand reputation and customer loyalty. This interplay between corporate strategy and consumer expectation reflects a growing understanding that businesses must act as stewards of the environment if they wish to thrive in the modern marketplace.
One interesting outcome of the review highlights the prevalence of corporate social responsibility (CSR) initiatives as a vital component of sustainable business strategies. Businesses that engage in CSR not only contribute positively to society and the environment but also position themselves favorably in the eyes of consumers and investors. The authors note that CSR strategies can vary widely depending on a company’s location and industry, with some firms opting for community engagement while others focus on specific environmental projects.
The implications of global supply chains on sustainability are also noteworthy. The research indicates that companies must account for their entire supply chain when formulating sustainability strategies. Since many firms rely on international suppliers, their commitment to sustainability can be undermined if their suppliers do not adhere to similar ethical standards. Ndoka and Leskaj stress the significance of robust reporting and accountability systems to ensure that environmental standards are upheld throughout the supply chain, thus amplifying the impact of a company’s green initiatives.
Technological innovation is another crucial element discussed in the article. The authors contend that leveraging advanced technologies—ranging from renewable energy solutions to data analytics—can empower businesses to optimize their sustainability efforts. By investing in technologies that minimize waste and enhance energy efficiency, companies can not only reduce their environmental footprint but also achieve operational efficiencies that translate into cost savings.
Moreover, the review also posits that education and training play an indispensable role in equipping corporate leaders with the knowledge needed to implement effective sustainability strategies. As the demands for corporate accountability heighten, there’s a pressing need for businesses to cultivate a culture of sustainability from the top down. Organizations that prioritize training their workforce on sustainability initiatives are likely to foster innovative approaches and better align their operational practices with corporate goals.
Overall, the findings of Ndoka and Leskaj present a compelling argument for the strategic integration of sustainability within corporate frameworks. By understanding both the opportunities and challenges that come with adopting green practices, companies can tailor their approaches to resonate with the diverse socio-economic landscapes in which they operate. Ultimately, the authors assert that for a green economy to be truly realized, collaborative efforts across multiple sectors, heightened consumer awareness, and committed leadership will be essential.
As we anticipate the full release of this insightful article, it is clear that the discourse on corporate strategies for a green economy is more vital than ever. The systematic and bibliometric review promises to illuminate pathways for businesses seeking to navigate the complexities of sustainability, making it a must-read for anyone vested in fostering an environmentally conscious corporate landscape.
In conclusion, the forthcoming research presents a comprehensive exploration of how various elements influence corporate strategies towards sustainable practices. It not only sheds light on the strategic considerations businesses face but also serves as a call to action for stakeholders at all levels to collaborate and innovate for a greener future.
Subject of Research: Corporate strategies for the green economy in developed and developing countries
Article Title: A comparative systematic and bibliometric review of corporate strategies for the green economy in developed and developing countries
Article References:
Ndoka, E., Leskaj, E. A comparative systematic and bibliometric review of corporate strategies for the green economy in developed and developing countries.
Discov Sustain 6, 1288 (2025). https://doi.org/10.1007/s43621-025-02065-0
Image Credits: AI Generated
DOI: https://doi.org/10.1007/s43621-025-02065-0
Keywords: Corporate strategies, green economy, sustainability, environmental responsibility, ESG, CSR, policy frameworks, consumer behavior.
