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Groundbreaking Study Unveils Strategies for Global ESG Shareholder Engagement by Asset Owners

March 20, 2025
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A groundbreaking study has emerged, shedding light on the mechanisms by which investors can enhance shareholder engagement on environmental, societal, and governance (ESG) issues. The report, aptly named "Chains of Influence," dives deep into the intricate dynamics of power between asset owners and managers, and how these relationships vary across different cultural and structural landscapes worldwide. These insights are pivotal in addressing the growing importance of ESG considerations in investment strategies.

The research was sponsored by the Laudes Foundation and penned by esteemed academics Dr. Emilio Marti of the Rotterdam School of Management, Dr. Kevin Chuah from the D’Amore-McKim School of Business, and Professor Jean-Pascal Gond of Bayes Business School. Their findings reveal that the approach to ESG engagement is not uniform; rather, it fluctuates drastically from one nation to another based on local contexts. This variation primarily stems from the shifting power dynamics between asset owners, asset managers, and the companies they invest in.

The authors identify two distinct chains of influence: company-centric and owner-centric. In company-centric chains, prevalent in nations like Brazil, China, and India, companies often operate with a low dependence on institutional investors. This independence allows them to be less susceptible to pressure from asset owners, leading to a scenario where active owners are either unwilling or unable to persuade firms to take significant actions concerning ESG issues. Contrastingly, owner-centric chains, as seen in the United Kingdom and France, display a heavier reliance on institutional investment. This reliance grants asset owners and managers a stronger voice to advocate for ESG initiatives, thus shifting the engagement landscape.

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Upon delving into the mechanics of engagement, the report delineates a five-step process that characterizes the behavior of active owners in these two chains. Starting with structural engagement capabilities, company-centric strategies are often decentralized and carried out by a broader base of portfolio analysts with assistance from engagement specialists. In contrast, owner-centric strategies are typically centralized, allowing for a streamlined approach where specialized teams can engage directly with companies.

Next comes the setting of engagement goals. In owner-centric environments, the focus is not just on gaining ESG insights but actively influencing the behaviors and practices of companies. This delineation stresses the importance of differentiated engagement strategies, with one model seeking to enhance reporting and transparency, while the other emphasizes relationship-building with greater depth and commitment. Understanding this distinction is imperative for shareholders aiming to make an impact in diverse global markets.

Company interactions represent another crucial aspect. In company-centric chains, engagement specialists often participate in meetings that cover non-ESG related topics, facilitating the sharing of best practices in a wider scope. Conversely, in owner-centric chains, interactions delve deeper, fostering closer, more nuanced relationships with fewer companies. This depth of engagement underscores the varying expectations and interactions that stakeholders have depending on their geographical context.

The pressure exerted on companies for compliance with ESG standards paints another stark contrast. In company-centric contexts, escalation of pressure is often avoided to maintain amicable relationships, which may result in superficial engagement outcomes. However, in owner-centric frameworks, asset owners exhibit more readiness to confront dissenting companies, invoking measures such as votes of no confidence or public dissent when necessary. This propensity for action highlights the divergent paths available to active owners based on their operational environments.

Evaluation and reporting also differ significantly across these chains. In company-centric frameworks, the lack of pressure from asset owners results in minimal reporting on ESG activities, often limited to basic disclosures. On the other hand, owner-centric contexts necessitate rigorous reporting standards to maintain transparency and assure stakeholders of the effectiveness of their engagements. Some regions even impose legal requirements to uphold high reporting standards, indicating an institutional push towards accountability.

In summarizing the findings, the report offers actionable recommendations for bridging these chains of influence. Among these strategies are enabling company-centric asset managers to adopt pressure mandates akin to those utilized by their owner-centric counterparts. This cross-pollination of strategies could facilitate shared growth and understanding within the sphere of ESG compliance.

The significance of these insights extends beyond theoretical frameworks. By actively engaging in practices that embrace the varying dynamics of their respective markets, asset owners can stimulate improved interactions with businesses in their locales. This is vital in fostering a culture of accountability and progressive ESG initiatives on a global scale.

Professor Jean-Pascal Gond emphasizes the nuances of shareholder engagement across different nations, noting that what may be regarded as active engagement in one country could merely be seen as preliminary information-gathering in another. Understanding these disparities is essential for asset owners who desire effective ESG engagement, especially as globalization continues to influence local markets.

Dr. Emilio Marti adds to this perspective by highlighting how the influence of asset owners can fluctuate dramatically across different regions. Companies demonstrate varying degrees of dependence on their shareholders, which further complicates the landscape of ESG engagement. He points to pension funds, in particular, as a driving force in promoting robust ESG shareholder engagement, suggesting that their level of activity can create ripple effects throughout the broader community of active owners.

This rich tapestry of engagement practices and cultural contexts serves as a clarion call for investors striving to navigate the ever-evolving ESG landscape. The need for collaboration among diverse asset owners and managers, spanning different chains of influence, underscores the complexity of establishing uniform standards for ESG engagement globally. By leveraging local expertise while recognizing the global context, investors can forge pathways that enhance their effectiveness in driving change.

In summary, the "Chains of Influence" report serves as a critical resource for understanding the intricate dynamics of ESG engagement across different cultural landscapes. The findings underscore the importance of recognizing distinct engagement patterns and crafting tailored strategies to foster collaboration and accountability. As ESG concerns ascend to the forefront of investment discussions, the insights gleaned from this research will undoubtedly shape the future of shareholder engagement in diverse markets worldwide.

Subject of Research: ESG Shareholder Engagement
Article Title: Chains of Influence
News Publication Date: 20-Mar-2025
Web References: Chains of Influence
References: None
Image Credits: None

Keywords: ESG, Shareholder Engagement, Company-Centric, Owner-Centric, Investment Strategies, Institutional Investors, Global Markets, Accountability, Collaboration, Reporting, Power Dynamics, Cultural Contexts.

Tags: academic insights on ESGasset management and societal responsibilityasset owners and managers dynamicsChains of Influence reportcompany-centric vs owner-centric approachescultural influences on investmentESG shareholder engagement strategiesglobal environmental governanceinternational investment strategiesinvestment strategies for sustainable developmentLaudes Foundation researchpower dynamics in investing
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