UNC researchers find FDA Real Cost ads reduce teen openness to vaping
CHAPEL HILL, North Carolina—A randomized, controlled study with over 1,500 US teen participants from across the nation tested the effectiveness ...
Tag: ads
Loud and clear: High-energy ads keep viewers tuned in, study shows
TV advertising has become not only high-volume, but increasingly high-energy — a trend noticed by academics and practitioners. A new ...
Alcohol ads can influence men and women to sexually coerce partners
PULLMAN, Wash. – An experimental study revealed that alcohol advertising featuring objectified women encouraged not just some male but also ...
How ads with dogs and cats affect consumer behavior
Researchers from University of Massachusetts Lowell, University of South Carolina, and Hong Kong Polytechnic University published a new paper in ...
Who’s watching? Nearly a third of TV ads play to empty rooms
ITHACA, N.Y. – Paying thousands of dollars to advertise on television is a huge proposition – never more so than ...
Research demonstrates importance of consistent branding in political television ads
During the 2020 election cycle, presidential candidates spent nearly $3 billion on television, radio and digital ads — shattering records and demonstrating ...
Emotionally manipulative political ads fail at swaying new voters, but excel at ensuring party loyalty
Both Democrats and Republicans in US elections are more likely to be emotionally moved or angered by political advertising produced ...
Political ads during the 2020 presidential election cycle collected personal information and spread misleading information
Online advertisements are found frequently splashed across news websites. Clicking on these banners or links provides the news site with ...
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A new synthesis method for three-dimensional nanocarbons
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Within just a few months a deadly epidemic killed all the black sea urchins in the Gulf of Eilat – a great threat to the coral reef in Eilat
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How eating natto might help to distress
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GPS tracking reveals how a female baboon stopped using urban space after giving birth
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Promising building blocks for photonic quantum simulators
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Study highlights long-term benefits of family-based care following institutional care